TNH is a speciality pharmacy that provides a vital link between patients, physicians, and manufacturers through an online customer service portal. After a few short years in business, TNH started to to gain significant traction–ranking on Inc.’s top 5000 fastest growing companies. Looking to further separate the company, TNH decided to seek out an agency to partner with and help re-position as a professional, digital and high-end company.
Focusing on their online patient and physician portal and the ability to provide the utmost care, we positioned them as TNH “Advanced Specialty Pharmacy.”
The hands icon in their logo shows the coming together of patients, physicians and pharmaceutical companies to provide an integrated network of care. MVC leveraged the use of clean vibrant colors to depict a sense of warmth and comfort but have a modern and medical feel. MVC carried this theme of technology meets dedicated customer service, “the Advanced Specialty Pharmacy,” throughout all of the communications materials, including the branding of the “TNH Live” online patient portal.
TNH has since climbed to the Inc. 500 fasting growing companies list and was recently sold to a major conglomerate.
Brand Positioning and Strategy
Responsive Website Design