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05

Jun

MVC Brings Home Seven International Awards

  • By admin

MVC Agency has brought home seven Horizon Interactive Awards for their work with Seldens Designer Home Furnishings and Cromatti.

The Horizon Interactive Awards is a leading international interactive media awards competition. The 2013 award winners highlight the “best of the best” in interactive media production work produced in 2013. The 12th annual international competition saw over 1600 entries from over 24 countries around the world.

“The 2013 competition is undoubtedly one of the best showcases of outstanding interactive media in our long competition history,” Said, Mike Sauce- Founder of the Horizon Interactive Awards. “Winners in this year’s competition highlight the best blend of technology, cutting-edge thinking, outstanding user-experience and overall aesthetics.”

MVC received seven awards, being recognized for their excellence in the following:

The Seldens “Indulgence” campaign visually communicated the guilt-free indulgence offered through financing options on designer home furnishings. The campaign featured magazine and transit ads with artwork depicting pieces of furniture situated to look like decadent food, drink, or jewelry. Our work received acclaim from both the publications it was advertising in and the furniture brands featured in the ads. The campaign won a bronze award and two silver awards in the Advertising Integrated Campaign, Print Advertising, and Print Branding Campaign categories, respectively.

The Seldens “Only an Idea Away” campaign was created to illustrate the possibilities available through complimentary interior design services and financing options. It received a “Best in Category” and gold award in the Branding and Integrated campaign categories. The campaign included the 2013 Fall Idea Book, a direct mail invitation, and an event mailer.

The Seldens 2013 Fall Idea Book received a “Best in Category” award in the Print – Brochure category. We created this piece using visually creative ways to showcase the newest collections at Seldens and provide information about their brand history and services offered.

MVC created a custom ecommerce website for Cromatti featuring the ability to customize furniture pieces online before purchase. The website design serves as an example of MVC’s tailored brand solutions and our work for Cromatti won a silver award in the Ecommerce/Shopping category.

“We’re always confident about our creative work and it’s wonderful to be validated for our unique perspective,” explained MVC Creative Director Jason Pires. “It’s a huge honor to win across multiple categories and be recognized as an award winning creative agency on an international level.”

“We’re always confident about our creative work and it’s wonderful to be validated for our unique perspective,” explained MVC Creative Director Jason Pires. “It’s a huge honor to win across multiple categories and be recognized as an award winning creative agency on an international level.”